Your finance team has the data. Does it drive decisions?

We activate Oracle EPM to connect costs, pricing, and profitability into decisions that move your business — not reports that explain the past.

We turn costs, pricing, and profitability into capital decisions — powered by AI and Oracle EPM.

Trusted by finance leaders across the United States and Latin America.

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Real advisory work. Real business logic. Visible technology.

Every AI copilot is activated with your actual cost structure and decision framework — because finance transformation starts with the people who execute it.

 

Based in Florida, USA

Serving finance leaders across the United States and Latin America.

Our AI Copilot Suite

  • Line drawing of three people looking at a presentation board with graphs and financial symbols.

    Planning Copilot

  • Line graph with increasing trend, connected to circles labeled ROI and dollar sign, with the word COST underneath, representing cost or financial analysis.

    Profitability Copilot

  • A black and white icon of a target with a dollar sign in the center and an arrow hitting the bullseye.

    Narrative Copilot

  • Outline drawing of three candelabras designed as plants with leaves, with a candle on each.

    Strategic Copilot

  • Black and white professional headshot of a man in a suit with city skyline in the background.

    Pedro San Martín

    PRINCIPAL & FOUNDER

  • Pedro San Martín Founder & Principal

    For over 20 years, Pedro has helped CFOs across 15+ countries turn Oracle EPM into a decision engine — not just a reporting tool. He specializes in profitability modeling, ABC/M costing, and strategic finance transformation across banking, healthcare, and consumer goods.

    Chair of the IMA Profitability & Cost Management SIG. Professor at ITAM and Universidad Anáhuac. Founder of ALG Software, acquired by SAP. Former PwC, IBM, and Deloitte. Based in Naples, Florida.`

    https://www.linkedin.com/in/pedrosanmartin13/

What separates Pedro from every other EPM consultant we've worked with is simple: when he leaves, we don't need him anymore. We own the model, we understand the logic, and we can drive it ourselves.”

— Romel Engelbert F., Treasurer FINDEP / HSBC

Our work has touched some of the world's most demanding finance organizations.

Companies whose scale, industry challenges, and EPM complexity have shaped our methodology and implementations.

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The image features the logo of GE Healthcare, with a blue circular emblem containing the white letters 'GE' and the text 'GE Healthcare' next to it.
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HSBC logo with a red hexagon and white geometric shapes, and black text 'HSBC'
Pfizer logo with stylized blue and light blue emblem next to the word 'Pfizer' in blue text
Coca-Cola logo in red script font on a white background
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DHL logo with red text and lines, and the words 'Supply Chain' underneath
Maersk logo with a white star in a blue square and the word 'Maersk' in black text
FedEx logo with purple and orange text
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Nestlé logo in blue text.
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From the Blog

Profitability Without an Owner: Why Banks Fail Where It Matters Most

Business meeting with three people analyzing financial charts and strategy roadmaps on printed sheets and laptops.

Getting the Right Level of Detail in a Profitability & Cost Model

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Why Most Firms Sell EPM but Can’t Answer Your Questions?

Are We Controlling Costs - or Designing Value?

Ready to turn your finance function into a decision engine?